Built on Integrity.
Driven
by Craftsmanship.
ABOUT INTEGRITY FIRST COATINGS
Integrity First Coatings is a family-owned concrete coatings company serving Twin Falls and communities throughout Southern Idaho. We combine honest recommendations, thorough surface preparation, and professional installation to create durable surfaces designed for the way our customers live and work
The Story Behind Integrity First
our story
The name Integrity First wasn't chosen because it sounded good—it was chosen because it reflects the standard we strive to live by every day. We believe trust is earned through honesty, craftsmanship, and doing what's right, even when no one is watching. That belief became the foundation of our company and continues to guide every decision we make.
Every project begins long before the coating is installed. Proper surface preparation, attention to detail, and proven installation systems are the foundation of a floor that performs for years—not just the day we leave.
Our goal has never been to simply grow a bigger company. Our goal is to build one that's trusted for doing things the right way. To become the company homeowners and business owners confidently recommend because they know they'll receive honest guidance, exceptional workmanship, and a finished product we're proud to stand behind
For us, concrete coatings are about more than transforming a surface. They're about building trust, creating lasting value, and treating every project as if it were our own.
"Everything we have has been entrusted to us by God. Our responsibility is to steward it faithfully, serve others with excellence, and give Him the glory in all we do."
— Gary & Nichole Asher
We recommend the concrete coating system that's right for your project—not simply the most expensive option. We believe trust is earned through honesty, transparency, and standing behind every installation.
integrity
principles behind every project
Every garage floor, patio, shop floor, and commercial concrete coating we install is guided by the same principles. These values shape how we communicate, prepare every surface, recommend the right system, and serve every customer throughout Southern Idaho.
Craftsmanship
Whether it's a garage floor coating, decorative patio coating, shop floor, or commercial concrete floor, meticulous surface preparation is the foundation of long-term performance.
our principles
communication
From your estimate to the final walkthrough, we keep you informed so you always know what to expect.
continuous improvement
We continually refine our products, equipment, and installation methods to provide better results and greater long-term value.
